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Client Information
HubSpot Services
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Hubspot Onboarding
Seamless setup and introduction to HubSpot for effective business use.
Service Hub Implementation
Implement HubSpot Service Hub for efficient customer support management.
Hubspot Integration
Integrate HubSpot with your existing systems for seamless workflows.
HubSpot for Bangladesh
HubSpot solutions tailored to the needs of Bangladeshi businesses.
Digital Services
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UI/UX Design
Design user-friendly and visually appealing websites that engage visitors.
Odoo ERP Implementation
Optimize workflows, boost efficiency, and enhance productivity with Odoo ERP.
PoolShark H2O
Boosted Sales 3X
with HubSpot Integrations & Marketing Automation
Client
PoolShark H2O
Timeline
3 Months
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HubSpot Subscription
Marketing Hub Professional
Task
HubSpot Integration, SEO, and Pipeline Management
Problem Statement
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Lack of System Integration
- Their shop site was not connected to Google Merchant Center, preventing effective product visibility.
- Their HubSpot CRM was not integrated with their WooCommerce store, leading to data silos.
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Poor Product SEO
- The product pages lacked structured SEO, making it difficult for customers to find their products online.
- There was no proper documentation or SEO strategy in place for future scalability.
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Pipeline & Reporting Gaps
- They needed a pipeline management system to track orders and optimize marketing automation.
- The shop’s performance was not being tracked effectively within HubSpot.
-
Lack of System Integration
- Their shop site was not connected to Google Merchant Center, preventing effective product visibility.
- Their HubSpot CRM was not integrated with their WooCommerce store, leading to data silos.
-
Poor Product SEO
- The product pages lacked structured SEO, making it difficult for customers to find their products online.
- There was no proper documentation or SEO strategy in place for future scalability.
-
Pipeline & Reporting Gaps
- They needed a pipeline management system to track orders and optimize marketing automation.
- The shop’s performance was not being tracked effectively within HubSpot.
Our Solution
Seamless Integration Setup
WooCommerce & HubSpot Integration
We integrated WooCommerce with HubSpot, ensuring seamless data flow between the two platforms, allowing automated order tracking and marketing automation.
Google Merchant Center Integration
We connected their shop site to Google Merchant Center, ensuring product listings appeared in Google Shopping and optimizing product visibility.
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Consistent Data Sync
We ensured that order data, customer interactions, and sales insights were accurately reflected in HubSpot CRM in real-time.
Seamless Integration Setup
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Optimized Product SEO Strategy
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SEO-Friendly Product Listings
We optimized existing product pages by adding keyword-rich titles, descriptions, and metadata to improve search rankings.
SEO Documentation & Best Practices
We developed an SEO guideline that PoolShark H2O can use to maintain and scale their SEO efforts in the future.
Content & Category Optimization
We restructured product categories and descriptions to improve search engine discoverability and user experience.
Optimized Product SEO Strategy
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Pipeline & Marketing Automation
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Pipeline Management System
We designed and implemented a structured sales pipeline, ensuring that all orders flowed seamlessly from WooCommerce into HubSpot for better tracking.
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Automated Marketing Campaigns
We set up marketing automation workflows, including:
- Abandoned Cart Campaigns to recover lost sales.
- Inactive User Reactivation to re-engage past customers.
- Email Blasts & Promotional Campaigns to increase customer engagement.
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Custom Sales & Performance Dashboards
We built comprehensive dashboards to track sales, marketing performance, and pipeline activity, allowing for real-time data-driven decisions.
Pipeline & Marketing Automation
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Results
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Increased Sales & Order Volume
Monthly orders tripled from 10 to over 30. The average order value remained consistently above $500.
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Enhanced HubSpot Efficiency
PoolShark H2O now operates HubSpot seamlessly, allowing for better customer relationship management and marketing automation.
Improved Decision-Making & Reporting
Custom dashboards now provide actionable insights into sales, customer engagement, and product performance. The team can now make data-driven decisions, leading to better business growth and strategy execution.
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